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翻訳と辞書　辞書検索 [ 開発暫定版 ] スポンサード リンク Sparkle Time ： ウィキペディア英語版 Sparkle Time ''Sparkle Time'' was a musical radio program in the United States. It was broadcast on CBS October 4, 1946 - March 28, 1947.〔Dunning, John. (1998). ''On the Air: The Encyclopedia of Old-Time Radio''. Oxford University Press. ISBN 978-0-19-507678-3. P. 455.〕 ==Background== Meredith Willson was the orchestra leader on the ''George Burns and Gracie Allen'' radio program. He headed ''Maxwell House Coffee Time'' as the summer replacement for that show for 13 weeks beginning June 6, 1946. Executives at Canada Dry decided to sponsor a similar program with Willson at the helm beginning in the fall of 1946. The name ''Sparkle Time'' was selected as a reminder "of the fizz of the sponsor's beverage."〔 The program's advertising led to an award for J.M. Mathes Inc. "for the creation of the most effective direct selling, sponsored program, ''Canada Dry Sparkle Time''" for 1946. The recognition came from the Committee on National Radio Awards of the City College of New York. Citing a shortage of sugar, Canada Dry dropped its sponsorship of ''Sparkle Time'' effective March 28, 1947, and that ended the program. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Sparkle Time」の詳細全文を読む スポンサード リンク 翻訳と辞書 : 翻訳のためのインターネットリソース Copyright(C) kotoba.ne.jp 1997-2016. All Rights Reserved.